Fraud Prevention in Payments: Through the User Journey - Ofer Golan, Wix
What is Identiq?
At Identiq, we’re solving the identity validation problem by creating a completely anonymous, distributed network that allows its members to validate new users, and vouch for ones they already know.
Most importantly, all this is done without sharing any user data or identifiable information whatsoever.
This new approach allows its members to make more accurate decisions regarding fraud, based on significantly more data points, and enables them to provide a better user experience for their customers. It allows for much stronger proof of identity by connecting multiple assets, such as email, phone, address, IP, device, funding source, and many more, at times of onboarding, first payment, or after indications of account takeover.
The networks is completely secure and anonymous with no user information ever leaving the member’s domain. Using the latest cryptographic protocols, members can obtain the proof of identity from other network members, while preserving the customer privacy, and with no way to know who is querying, or who is vouching. This makes it fully compliant with GDPR, CCPA, and other privacy regulations, now and forever.
Founded in 2018 in Tel Aviv, Identiq is made up of a team of high-tech and risk management veterans, each bringing over 20 years of experience to the company. This includes Co-Founders Itay Levy, who sold his previous startup Appoxee to Teradata back in 2015, Uri Arad, previously the Head of Analytics and Research at PayPal’s risk department, and Ido Shilon, who previously led the Israeli R&D center for the Nielsen company.
What’s a Rich Text element?
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
Static and dynamic content editing
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
How to customize formatting for each rich text
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
Identiq is SOC2 Type II Certified - and Constantly Committed to More Than Compliance
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